How to use Wow: A guide to hot topics and hot content on the Internet in the past 10 days
With the advent of the era of information explosion, it has become imperative to have efficient tools to filter hot content. As an emerging aggregation platform, Wow can help users quickly track hot topics across the Internet. This article will combine the hot data of the past 10 days to explain in detail how to use Wow and provide structured data analysis.
1. Analysis of Wow core functions
Wow aggregates the following content through smart algorithms:
| Function module | Function description | Operation path |
|---|---|---|
| Hotspot map | Display topic popularity by region | Home>Map Mode |
| trend analysis | Show topic life cycle curve | Search page > Chart labels |
| keyword cloud | Visualizing high-frequency related words | Detail page>Word cloud button |
2. Top 5 hot topics in the past 10 days
According to Wow platform data monitoring from June 15th to 25th:
| Ranking | topic | Heat value | Main platform |
|---|---|---|---|
| 1 | Controversy over college entrance examination scores | 9,870,532 | Weibo/Zhihu |
| 2 | AI painting copyright controversy | 7,654,321 | Station B/Douyin |
| 3 | Interpretation of 618 consumption data | 6,543,210 | financial media |
| 4 | A celebrity’s divorce | 5,432,109 | entertainment gossip |
| 5 | High temperature weather warning | 4,321,098 | news client |
3. Specific operation steps
1.Hot spot discovery: After logging in, click "Real-time Scan", and the system will automatically generate a cloud of hot words of the day. Supports selecting any time period within 10 days through the time slider.
2.In-depth analysis: After selecting a topic, use the "Propagation Path" function to view:
| Analysis Dimensions | Data sample |
|---|---|
| Outbreak time point | The topic of AI painting suddenly increased at 14:30 on June 18 |
| core communicator | A legal blogger drives 35% of discussions |
| emotional tendencies | Negative comments on college entrance examination topics accounted for 41% |
3.Custom tracking: Add keyword monitoring to "My Dashboard", such as setting an "extreme weather" warning, and receive push notifications when related topics enter the TOP50 of the entire network.
4. Usage skills
•cross validation: Combined with Wow's "multi-platform comparison" function, identify the differences between Douyin and Weibo topics (for example, celebrity events are discussed on Weibo 2.3 times more than Douyin)
•time management: Use the "hot calendar" function to predict periodic topics, such as preparing content in advance on the eve of solar terms/anniversaries.
•Data export: All analysis results support exporting to Excel/PDF format, including complete communication link diagrams and data statistics tables
5. Things to note
1. It is recommended to set the hotspot refresh frequency to 30 minutes, and enable "instant reminder" for important events.
2. When encountering data anomalies, you can click the "Rescan" button to update the crawler results.
3. Business users are recommended to purchase the professional version to get the historical hot spot analysis function of the past 365 days.
Through Wow's intelligent analysis, users can not only quickly capture hot topics, but also gain insights into the communication patterns behind the topics. Whether it is self-media operations, marketing or academic research, this set of tools can provide strong data support.
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